“News for the informed Amazon Seller.”This Week’s Lineup
Podcast #2 & 3 -- PPC! China! Oh My!
The Dark Continent
Humor & Quote
Hello & WelcomeMore podcasts and videos coming off the line. As we go to press we’ve got the 2nd and 3rd podcast available, with more how-to videos and other helpful, informative audio-visual goodness on the way.It’s truly an exciting time to be alive.Enjoy this issue, and be sure to have yourself a great week.
GET YOUR VIDEO ON
Podcast #2 & 3 -- PPC! China! Oh My!Our second and third episodes are up, and cover two of the hottest topics right now in the world of Amazon -- PPC and sourcing.For PPC, we spill an awful lot of helpful info and insight in this entertaining 44 minutes. You can tune in or watch ...Watch the PPC Podcast on YouTubeListen to the PPC Podcast on SpotifyAnd bonus -- as we go to press Podcast #3 is also live on Spotify:Listen to the Sourcing from China Podcast on SpotifyAs well, if you haven’t already, subscribe to the MBS video channel. It features not only the news -- and our exciting new podcast series -- but every other fun and informative video we put out. Subscribe, be notified, enjoy.Here’s the channel:MBS Video Channel
TIPS & NEW STUFF
Affiliate MarketingAf·fil·i·ate mar·ket·ing | uh-fil-ee-it mahr-ki-ting |nouna marketing arrangement by which an online retailer pays commission to an external website or individual for traffic or sales generated from its referrals: Joe made millions in affiliate marketing for ManageByStats.MBS has one of the best affiliate programs going.If you’re an MBS user and don’t know where to get your affiliate code, Click Here and sign in. That’ll take you right to your Affiliate page.Not an MBS user? No problem! You can become an affiliate here. Oh, and BTW, we don’t require our affiliates to be MBS users.Want to learn more? Watch the video on our dedicated Affiliate page:The ManageByStats Affiliate Page
The Dark ContinentOnline retail revenue in Africa is estimated at around $20 billion annually, which is only 3.5% of total retail sales. This puts online sales for the whole of Africa at a similar level to Australia. But Africa’s population, at 1.35 billion, is on par with China. Unlike China, Africa’s population is growing fast, so the demographics will remain skewed to younger people for decades to come.This means that Africa has all the components for a rapid expansion both in its overall economy and in ecommerce. It will take several years for it to overtake the likes of China, the US and Japan, but the African ecommerce market of the future could be the largest in the world …Online Marketplaces in Africa: Fast Growth, Enormous Potential
WORLD OF AMAZON
Seller BehaviorOver the last few months, Amazon has made significant changes to the Seller Central interface. Each of these modifications is a subtle nudge, encouraging certain seller behaviors and discouraging others.Many sellers, however, have not seen these changes for what they are. In their efforts to keep up and adapt, they have failed to question why Amazon modified Seller Central in this way ...How Amazon Makes Small Changes to Subtly Manipulate Seller Behavior
Time for Dad Jokes! Our favorite.I was kidnapped by mimes once.They did unspeakable things to me.__Have you ever tried to eat a clock?It’s very time consuming.__I told my suitcases there will be no holiday this year.I'm now dealing with emotional baggage.__I went to a psychic. I knocked on her front door.She yelled, “Who is it?”So I left.
QUOTE OF THE WEEK
“Act as if what you do makes a difference. It does.”
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