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MBS This Week - Issue 2104


“News for the informed Amazon Seller.”This Week’s Lineup
  • News!
  • Depersonalize Your Marketing In 2021
  • Winning The Buybox
  • SellerCon!
  • Minimum Viable Amazon
  • MBS On The Web
  • Humor & Quote


News!Seen the most recent episode of News?Not only is it chock full of juicy information, Episode 6 has quite a few good laugh-out-loud moments. That Zany Justin is at it again.Catch it here …AMZ Seller Real Talk - Episode 6And if you haven’t already, as we say each week: Subscribe to the MBS video channel. It features not only the news -- and our exciting podcast series -- but every other fun and informative video we put out. Subscribe, be notified, enjoy.Here’s where to find us:MBS Video Channel 


Depersonalize Your Marketing In 2021Let’s start with the question that’s on your mind.What is depersonalization?Well, it’s exactly what it sounds like.It’s personalizing your marketing efforts by making them less personal.If that sounds confusing, all will be explained …Why You Should Depersonalize Your Marketing In 2021 


Winning The BuyboxFor sellers, the Buy Box contributes to the highly competitive environment on Amazon. Only one seller is chosen as the Buy Box “winner” for each product listing, and they will get the lion’s share of sales as long as they remain in the Buy Box.As a result, sellers need to know how to win the Buy Box, if they want to get a more than just a trickle of sales. Although the Buy Box seems simple on the surface, it hides a complex algorithm. Here’s everything you need to know about how it works ...How to Win The Amazon Buy Box: Your Questions Answered 


Minimum Viable AmazonAmazon’s last innovation came in 2005 when it introduced the Prime membership. Since then, it has announced hundreds of new offerings and experiments, but the core commerce experience remains virtually unchanged.It learned it doesn’t need to do more …Minimum Viable Amazon 


This week …This Year’s SellerCon To Feature ManageByStats 


Mahatma Gandhi, as you know, walked barefoot most of the time, which produced an impressive set of calluses on his feet.He also ate very little, which made him rather frail and with his odd diet, he suffered from bad breath.This made him a ... super-calloused fragile mystic hexed by halitosis.Badump bump. 


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