ManageByStats This Week - Issue 1846

FIRST WORD We got a new look, with a cool new ManageByStats.com website.  We think you’ll agree it’s pretty schnazzy. Other improvements are coming as well.  Look for announcements here! This week in Sellers Paradise we talk about protecting your brand.

Customer Experience Versus Customer Service

  Not to suggest "Customer Experience" and "Customer Service" would be pitted against each other; they aren’t, necessarily, but we’re going to take a look at a matter of scope and, above all, standards.

HOW TO OUTSOURCE YOUR AMAZON OPERATIONS

HOW TO OUTSOURCE YOUR AMAZON OPERATIONS Amazon has continued to shape e-commerce business over the years. This big-box retail giant has made online selling and shopping so lucrative and competitive. Behind the success of every Amazon business is complete hard work from inventory management, shipping and handling returns, to creating marketing campaigns and managing customer feedback.

LOOKING BACK AND LOOKING AHEAD -- TO A GREAT 2017, AND AN EVEN BETTER 2018

As we put another year in the books, as we say goodbye to the old and prepare to welcome the new, we thought it would be fun to look back on some of the key accomplishments of 2017 -- and take a look at what comes next.

WRITING FOR AN AMAZON AUDIENCE

If you’re a retailer of any kind, odds are extremely in favor of the following reality: You sell on Amazon. That would be a safe bet in Vegas or anywhere.  Whether you sell on Amazon exclusively or not, you most likely do sell on Amazon, and are aware of the various idiosyncrasies of that platform.

WHY DO A NEWSLETTER?

Why indeed.  A good newsletter represents a significant time investment, including research and, what can often be the most difficult factor, coming up with fresh content.  There isn’t always a great new thing or an amazing new technique or bit of news to report on.

HOW TO HANDLE THE NEW AMAZON OPT-OUT MESSAGES

Note: The following applies mostly to users of ManageByStats' SellerMail(TM) and SellerBlast(TM) tools. Recently Amazon began allowing buyers to electively "... opt out of receiving unsolicited messages from sellers.

Online vs Retail Sales – eCommerceFuel’s State of the Merchant Report

What exactly is happening in the battle of Amazon and eCommerce vs traditional retail stores? Who is really winning? There’s plenty of talk and every business owner has stories to tell. But, just like truly understanding your Amazon sales and customers requires you to have the best Amazon seller tools and statistics, you need the facts and figures on this issue.

State of the merchant report - By Andrew Youderian, eCommerceFuel

Feature In ManageByStats Amazon Sellers Software Allows Sellers To Add Product Lines

Today Philip Jepsen, CEO and founder of ManageByStats, a software suite of Amazon seller tools for Amazon sellers, reported that the company's flagship program, ManageByStats, allows sellers to add product lines and assign products to those lines.