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TACKLING THE CHALLENGES OF AMAZON SPONSORED ADS

Life is a challenge. There’s no doubt of that. Honestly, how fun would it be otherwise? An unchallenged life would be a boring one -- though that pendulum can also swing the other way. A life fraught with too much challenge can quickly become overwhelming.

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general-interesting-tech-news

SOFTWARE PHILOSOPHY 101

Good software starts with a basic philosophy. That philosophy doesn’t necessarily have to be “save the world” in scope, but having a guiding purpose helps. A drive that centers development, brings focus.

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uncategorized

WRITING FOR AN AMAZON AUDIENCE

If you’re a retailer of any kind, odds are extremely in favor of the following reality: You sell on Amazon. That would be a safe bet in Vegas or anywhere.  Whether you sell on Amazon exclusively or not, you most likely do sell on Amazon, and are aware of the various idiosyncrasies of that platform.

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general-interesting-tech-news

THE INCEPTION OF MANAGEBYSTATS

All of us at one time or another have wondered, Where do I come from?  Why am I here?  With humans this can be a complicated question, often with many possible answers.  The origin of most software is considerably less involved.

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managebystats-technical-news

BEST PRACTICES FOR EMAILING YOUR CUSTOMERS

We’ve spoken about various strategies for customer interaction, a key component of your business, and today we want to add to that by talking a little about best practices for customer emails. Specifically automated emails, of the sort you configure to send when customers make purchases, when products are shipped or arrive, etc.

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amazon-training

WHEN SHOULD YOU HIRE AN AMAZON VIRTUAL ASSISTANT?

At some point most sellers will need help running their Amazon business.  If you're expanding, the odds are very good you'll look up one day and find yourself overwhelmed with the day-to-day of selling on Amazon.

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uncategorized

WHY DO A NEWSLETTER?

Why indeed.  A good newsletter represents a significant time investment, including research and, what can often be the most difficult factor, coming up with fresh content.  There isn’t always a great new thing or an amazing new technique or bit of news to report on.

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amazon-news

AMAZON HEADLINE ADS FOR BRAND OWNERS ARE HERE

At long last.  Amazon Headline Search Ads have been rolled out for anyone with Brand Registry, and it’s a pretty big deal.  Until now the only way to get Headline Search Ads was if you were an Amazon Vendor.

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amazon-news

A FEW THOUGHTS ON THE AMAZON EXCLUSIVES PROGRAM

Amazon Exclusives is a program offered by Amazon that lets sellers partner directly with Amazon to get added exposure and support for their brand, while agreeing to sell exclusively through the retail giant.

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managebystats-technical-news

MANAGEBYSTATS’ DASHBOARD DASHLETS JUST GOT EVEN BETTER

Anyone selling on Amazon knows the challenges of that platform. On the one hand Amazon is the best thing going; the biggest, the baddest -- everyone shops there and it’s probably the only company in the world that’s grown year over year, every year, for the past decade.

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