With ManageByStats' Advertising Manager you're in control of your Amazon PPC. Free yourself from Seller Central. Manage your ads more effectively, at all levels, from Campaigns to Keywords, with tools that simplify the basics, give you high-level oversight, insight, foresight (no promises on seeing the future, but with the Advertising Manager you may come close) -- bringing together the resources you need to achieve a new standard of advertising success.
START YOUR 14-DAY FREE TRIAL
Do everything you now do in Seller Central, do it faster, do it easier, and do it with more options and more solutions than anything available on Amazon.
The goal of successful Amazon ads is not just to increase sales, but to boost your organic search results and, thereby, your rank on Amazon.
Our Ads Manager makes it easy.
Effortlessly review and make changes to your Campaigns, Ad Groups, Ads and Keywords, which then update Seller Central immediately.
Take the time out of your routine keyword bid adjustments with Saved Filters and Views. Set your filters, save the View, and with a click of a button instantly see which keywords need to be addressed.
Use our pre-saved Views to see which keywords are costing you the most money, and, just as important, which keywords are making you money.
Set the restock lead time based on supplier production requirements and shipping info, then let the system alert you when it's time to reorder. ManageByStats lets you set your Stock Cover Trailing days and much more, giving you full confidence in your inventory status and helping you rule Amazon FBA.
Take control of your Amazon sponsored products ads with our advanced tools. Think of it like this: If Amazon Seller Central's advertising tools are the car you get from the dealership, the MBS Advertising Manager is that same car converted to a hot rod and ready to race.
With MBS you can do so much more.
See your Keyword Bid History graphed, so you know the exact effect your adjustments are having.
Use our Scheduling feature to schedule keywords to Pause, or Boost bids on any hourly schedule you like. Intelligent Scheduling helps you get the most out of your ad spend dollars.
Set your Target ACoS (what you'd like it to get to) and we'll show you how much you're gaining or losing compared to that, instead of just working off of ACoS.
Automatic Bid Adjustments. These can be turned on after setting Target ACoS. Our AI system will start adjusting your bids every day to get them to meet those targets.
If you sell items on Amazon in more than one market, or manage more than one brand, you need to manage your Amazon ads for all of them. MBS has you covered. With the ManageByStats Advertising Manager you can manage your Amazon advertising for your brands, markets and accounts from a single login.
More tools than are available in Seller Central, more features and ways to oversee and manage your Amazon Ads. ManageByStats' Advertising Manager gives you everything you need to win.
Your friends will think you've mastered Amazon advertising. And they won't be wrong. With the ManageByStats Advertising Manager, you can honestly say that you have.
START YOUR 14-DAY FREE TRIAL
Make it easier on yourself. Reduce, or even eliminate, time spent managing your Amazon PPC. Automate tasks that otherwise demand attention and resources. Enjoy full control, easy views, from big-picture down to detailed specifics, along with clear recommendations that you can accept or modify, then implement with a single click.
The Amazon Advertising Manager is in your ManageByStats.
Trial it for free along with the full suite of MBS tools. No credit card required.
ACoS, or Advertising Cost of Sales, is one of the key metrics for Amazon advertising.
The Advertising Manager lets you manage your Amazon:
With additional tools not provided by Seller Central.
To set a Target ACoS, starting off you may want to have this be your Profit Margin %, which would mean you're aiming to break even on your ads (spending all profit on advertising).
If your Target ACoS was less than your Profit Margin, you're aiming to make a profit on your Ads.
If your Target ACoS is set above your Profit Margin, this would mean you're aiming to be aggressive and spend any profit and more for ranking purposes.
Once you've set the Target ACoS, you can then set Automated Bidding.
Toggle On/Off Automated Bidding for desired Keywords. Here's one toggled On:
When On, keyword bidding changes will be done daily (as needed) to get ACOS close to the Target ACOS value.
The MBS system does this by looking at the 7-Day ACOS for the 14-day period that ended 3 days ago, then adjusting the bid by comparing TACOS to ACOS.
If ACOS is more than 5% higher or lower than TACOS, the bid is adjusted.
If ACOS is higher than TACOS, the system lowers the bid by 5%.
If ACOS is lower than TACOS, the system raises the bid by 5%.
This is one of the many additional Advertising tools in MBS.
And there's more. MBS has a University. If you're interested in learning more about PPC, and creating winning Amazon ad campaigns, check out our 23-video course covering everything from the most basic to the most advanced ...
Amazon Sponsored Ads: From Basic to Pro