MBS Blog

Micro-Influencer is a buzz word right now. Finding and connecting with influencers, in fact, has become a business of its own. Influencers have become that effective as a marketing channel. Influencers can help you expand your brand, sell products and much more.

Doing a relaunch to freshen up your product or brand is often a great idea -- especially during the fourth quarter, Q4, or the prime holiday shopping season. Today I’d like to give you an overview of five smart strategies that can help you boost the performance of a launch at any stage.

Ever wonder the best way to know who your real competitors are? On Amazon, as with anywhere, preparing to compete against -- and win against -- those who are trying to do the same thing you’re doing means first learning who those competitors are.

So you have your customer info, either through a marketing data service like Bullfrog Data, or from collecting it directly on your site, through customer interactions or some other means … basically, however you did it, you have your full customer info, names, addresses, emails, maybe even phone numbers … What now? You’ve Got Options Full customer info is a goldmine.

What is happening with the global supply chain? The entire world is experiencing record shortages on everything from cars to coffee. But is Covid-19 to blame, or was the system filled with inadequacies? Covid-19 Did Not Cause All of The Supply Chain Challenges of 2021.

FIRST WORD “News for the informed Amazon Seller.”   The Lineup   4 Influencer Marketing Tips Amazon Scoop Deadlines Buy Now Pay Later Amazon Department Stores? Learn The Trifecta! MBS Around The Web Humor & Quote   Hello & Welcome Greetings, fellow Amazon warriors.

FIRST WORD “News for the informed Amazon Seller.”   The Lineup Retriever Google Marketplace Capture The Comeback 11 To Follow Holidays With Amazon MBS Around The Web Humor & Quote   Hello & Welcome Welcome to a brand new week, and a brand new issue of our weekly letter.

FIRST WORD “News for the informed Amazon Seller.”   The Lineup Refer, Reap, Repeat eBay = More Ads Mapping The Customer Journey Split Testing New Holiday Settings Amazon Overtakes Walmart Podcasts Are Back! Humor & Quote   TIPS & NEW STUFF Refer, Reap, Repeat Every so often we like to remind you about the rewards to be reaped when you recommend MBS to a friend.

To understand which version of a marketing strategy works effectively, you need to identify and measure certain sales metrics. Usually, sellers assess which version of a product is performing by testing a variety of its attributes.

FIRST WORD “News for the informed Amazon Seller.”   The Lineup Get Customer Reviews 5 Hidden Trends 3 Branding Strategies The Aggregation Furor Sellers Who Sold Replay Thursday’s Training MBS Around The Web Humor & Quote   Hello & Welcome Did you know you can fully automate Amazon’s Review Request feature in SellerMail.