There are no shortcuts for overcoming inertia.  Energy and effort are what do it. Good strategies, the right tools, best practices, bright ideas and hard work feed the machine.  Knowing where to apply this energy might be considered the only “trick” to achieving results, and it’s really no…

  Standard Operating Procedures (SOPs) define the actions of your business, and can cover the most basic actions all the way to the most comprehensive.  Ironically, while most business owners agree SOPs are vital, few actually see that they’re ever created or, if they are created, that they’re maintained. This…

  In the same way the EKG or the medical monitor at the doctor’s office reports your health and physical condition, so too do business statistics keep you in the know as to the health of your Amazon business. In many ways statistics are the medical monitors and EKGs of…

  Often shortened to the initials CRM, Customer Relationship Management has been a buzzword in the business world for decades.  In most cases CRM refers to a framework for managing your customers, specifically some sort of software solution. But what about the actual customer relationships?  Can CRM be a strategy?…